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McIntire and Darden team up to host a conference focusing on social networks in the workplace; preeminent thought leaders to speak
More than 100 diverse and highly recognized organizations will participate in “Leading in a Connected World,” a 3-day conference to be held at the University of Virginia’s Darden Graduate School of Business Administration in Charlottesville. 

The conference, slated for Nov. 3-5, 2004, is designed to enable leaders to promote organizational performance and innovation using a network perspective. Sponsored by the Darden School’s Batten Institute and the McIntire School of Commerce, the conference will feature prominent experts who will explore ways a network perspective can promote organizational excellence.

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Hosted by highly acclaimed authors of The Hidden Power of Social Networks: Understanding How Work Really Gets Done in Organizations, McIntire Assistant Professor Rob Cross and Andrew Parker for the first time have applied the power of “social network analysis” to management, based on their study of 60 employee networks in widely recognized organizations worldwide. They have organized the conference to share this exciting and effective new perspective.

Conference topics include the following: 

Strategy and innovation: managing external connectivity (e.g., alliances), designing networks that deliver specific value propositions, managing connectivity with customers, supporting a distributed work force, and driving innovation and change processes through networks 
Leadership and organizational development: human resource practices promoting collaboration, communities of practice for development and strategy execution, leadership development, relational views of employee motivation/engagement, and career development

Participants include representatives from more than 100 diverse and well-recognized companies such as Xerox and IBM, Deloitte, ExxonMobil, Merck, NASA and the FAA, Halliburton, and Intel (click here for a full list).  

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